Q McDonald's Financial Ration Analysis Rubric Criteria Ratings Pts This criterion is linked to a Learning OutcomeIntroduction 4 pts Mastery - The introduction does an excellent job of helping the reader understand what is to follow and why. 3.5 pts Proficient - The introduction does a very good job of helping the reader understand what is to follow and why. 3 pts Competent - The introduction does a reasonable job of helping the reader understand what is to follow and why. 2.5 pts Adequate - More could have been done in the introduction to help the reader understand what was to follow and why. 1 pts Developing - Introduction failed to give the reader a clear understanding of what was to follow. 0 pts Novice - Introduction was absent. 4 pts This criterion is linked to a Learning OutcomeFulfilled Requirements of the assignment 20 pts Mastery - All five financial ratios were calculated correctly. In addition, excellent discussion was included regarding the value chain and resources. 18 pts Proficient- At least four of the five financial ratios were calculated correctly. In addition, very good discussion was included regarding the value chain and resources. 16 pts Competent- At least three of the five financial ratios were calculated correctly. In addition, good discussion was included regarding the value chain and resources. 12 pts Adequate- At least two of the five financial ratios were calculated correctly. Additional discussion could have been included regarding the value chain and resources. 8 pts Developing- At least one of the five financial ratios was calculated correctly. There was no discussion included regarding the value chain and resources. 0 pts Novice - None of the financial ratios were calculated correctly or no submission was received. 20 pts This criterion is linked to a Learning OutcomeConclusion 4 pts Mastery - The conclusion does an excellent job of summing up conclusions that would reasonably be drawn from the preceding analysis. 3.5 pts Proficient - The conclusion does a very good job of summing up conclusions that would reasonably be drawn from the preceding analysis. 3 pts Competent - The conclusion does a good job of summing up conclusions that would reasonably be drawn from the preceding analysis. 2.5 pts Adequate - The conclusion is reasonably clear and has discernable tie-backs to the preceding analysis. However, it could have been made more clear and compelling for the reader. 1 pts Developing - The conclusion is unclear and/or does not appear to flow directly from the preceding analysis. 0 pts Novice - The conclusion is absent. 4 pts This criterion is linked to a Learning OutcomeOrganization 4 pts Mastery - The paper is extremely well-organized and very easy to follow. 3.5 pts Proficient - The paper is reasonably quite well-organized and very easy to follow. 3 pts Competent - The paper is reasonably well-organized and easy to follow. 2.5 pts Adequate - The paper makes some use of organizational tools (sub-headings, transitions, etc.). However, more could have been done to make the paper more reader-friendly. 1 pts Developing - The paper would have benefitted significantly from the use of an outline, sub-titles, and other tools to help the final work lead the reader easily from one idea to the next. 0 pts Novice - The paper is difficult to follow and to understand. 4 pts This criterion is linked to a Learning OutcomeTyping, spelling, grammar 8 pts Mastery - The paper contains no more than 1 error of spelling, grammar, punctuation, and/or capitalization. 7 pts Proficient - The paper contains 2 errors of spelling, grammar, punctuation, and/or capitalization. 6 pts Competent - The paper contains 3 errors of spelling, grammar, punctuation, and/or capitalization. 5 pts Adequate - The paper contains 4 errors of spelling, grammar, punctuation, and/or capitalization. 2 pts Developing - The paper contains 5 or 6 errors of spelling, grammar, punctuation, and/or capitalization. 0 pts Novice - The paper contains 7 or more errors of spelling, grammar, punctuation, and/or capitalization. 8 pts Total Points: 40 Review the McDonald's case on pages C218–C223 in the textbook. Perform a financial ratio analysis selecting one of the ratios in each of the five groups found on page 90 in the textbook (five ratios total). In addition, analyze McDonald's value chain and resources. Submit your financial ratios calculation and Value Chain and Resources Analysis in a 1–2 page paper. Rubric McDonald's Financial Ration Analysis Rubric PreviousNext